Measure the success of your display, search, new media and offline advertising efforts.

Cross Channel and Multimedia Tracking

Compare your site usage metrics with industry averages and track Flash, video, and social networking sites and applications.

Visualizing Data

Uncover trends, patterns, and key comparisons with funnel visualization, motion charts, mapping, and more.

Customized Reporting

Create the reports, dashboards, and segments that make the most sense for your business.

Sharing and Communicating

Administration controls and email reports allow you to share data across your organization.

Google Integration and Reliability

Google Analytics complements a suite of related products, all running on the same world renowned infrastructure that powers Google.